Regulation · Canada

Alberta's regulated iGaming market takes C$2.9 billion in bets in first quarter

Alberta iGaming Corporation's first report shows C$2.9bn wagered and C$122.1m in revenue from July 13 to September 30, as the grey-market grace period ended.

Alberta’s newly opened online gambling market took about C$2.9 billion in wagers in its first two and a half months, according to the first market performance report from the Alberta iGaming Corporation (AiGC). The figures, published in late October, run from launch day on July 13 through to September 30, 2026.

The numbers

Monthly wagering climbed steadily as more operators went live. Albertans bet C$542.9 million in the partial month of July, C$1.06 billion in August and C$1.28 billion in September.

Non-adjusted gross gaming revenue, which is the amount wagered minus winnings paid out, totalled C$122.1 million across the period. That was made up of C$22.2 million in July, C$43.3 million in August and C$56.6 million in September, a rise of about 31% month on month.

Active player accounts grew from more than 225,000 in July to around 389,000 by the end of September. The number of operators taking bets rose from 16 at launch to 24 by September.

Casino leads, sports betting smaller

As in Ontario, online casino is doing most of the heavy lifting. Casino games accounted for more than three-quarters of revenue over the three months, including 75.6% in September. Sports betting’s share moved around, falling to 12.1% in August before rising to 19.5% in September, when it generated C$11.1 million in revenue. Live casino made up most of the rest.

The AiGC says the figures are unaudited and may be revised. They also do not represent the whole online gambling market in the province, since some activity still takes place on unregulated sites.

AiGC chief executive Dan Keene said the early results suggest Albertans value the oversight and accountability that come with regulation.

Grace period over for unregistered sites

The report landed shortly after a key deadline. Under transition guidance from the Alberta Gaming, Liquor and Cannabis Commission (AGLC), operators that had been taking bets from Albertans outside the regulated system had to apply for registration and stop that activity by launch day on July 13. The AGLC could grant extensions case by case, but not beyond October 13.

Speaking at the Global Gaming Expo in Las Vegas a few weeks earlier, Alberta’s minister responsible for gaming, Dale Nally, said the province did not want illicit operators in Alberta and would not go after them until October 13. He said the province would pull every lever at its disposal, naming Google, Apple and social media platforms, CDC Gaming reported. After the deadline passed, InGame reported 51 provincially licensed online gaming sites run by 30 companies.

What it means for players

If you live in Alberta, you now have a choice of regulated sportsbooks and online casinos, and they are required to meet provincial standards on age verification, fair play and responsible gambling. If a site is not registered with the AGLC, it should no longer be accepting Albertan customers. Using one means giving up the protections that come with regulation, including a route for complaints.

Before you sign up anywhere, check that the brand appears on the AGLC’s registered operator list. If you were using a site that has not joined the regulated market, withdraw your balance. Our guide on how to choose a betting site explains what to look for, and our responsible gambling page lists support options.

Sources

  1. AGLC iGaming Guidance Document: Transition Period (Alberta Gaming, Liquor and Cannabis)
  2. Alberta online gambling market posts strong opening numbers, even in comparison with Ontario (Gaming News Canada)
  3. EndGame: DraftKings License Under Review In Louisiana, End Of A Gray Era In Alberta (InGame)
  4. Alberta iGaming revenue September 2026 (European Gaming)
  5. G2E: Alberta regulators, politicians committed to targeting illicit market (CDC Gaming)

Written in our own words from the sources above. Spotted an error? Tell us and we will correct it and log it on our corrections page.

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